1. Establish a business Facebook Page where customers, prospects, raving fans and referrals can join a like-minded community. Now, set up Facebook Mobile!
2. Set yourself up on Twitter. Darren Rose, over at the TwiTip blog, has an illustrated step-by-step Twitter guide to establish yourself. Now, here’s 20 Ways to Use Twitter on Your Mobile phone from SimpleHelp.net.
3. Take a look at MSS (Multimedia Message Service). The MSS Mobile platform can deliver rich-content slideshows of images, text, audio and video via MMS. Most new phones are MMS-capable.
4. Look into mobile web marketing which enables web page advertising accessible by mobile devices. Check out the Mobile Marketing Association for guidelines. Google, Yahoo and others have been doing it for years.