ezine

The Rise of the Email Update

rise-of-the-email-update

Me and a number of my customers are starting a new trend at Ace of Sales. We're sending our contacts a weekly Email Update instead of a full blown ezine. It's a quickie email newsletter. Your contacts will love it because it's fast to read. You'll love it because it's easy to create.

Here's how it works:

You write one strong, value article each week - less than 250 words. The subject matter should be centered on your expertise. Add a compelling graphic to accompany it. (The Ace of Sales Email Greeting template is a perfect fit and will display all your branding and personal info.)

At the end of the article add a no cost offer call to action.

  • Download my complimentary e-book.
  • Sign up for my free webinar.
  • Get my white paper now.

Make sure you capture each contacts' first name, last name, and email address when they request the offer.

It's called a Weekly Update. It's the new quickie of the personal marketing world. It's easy to do, takes little time, and is preferred by many over a long ezine.

K.O. Your Customers with the Ace of Sales "One, Two Punch!"

Sales and Self MarketingHow often should you be in front of all your customers with a value-packed Ezine? Every week? Every two weeks? Once a month?

For most salespeople, every week is the right answer. Here's why...

Every Monday, your customers' brains reset. They begin thinking about new things, projects, ideas, and responsibilities. With all that, they tend to forget about you.

Each week it's your job to re-enter their world by saying hello and delivering your expertise. However, the time to create an article-rich Ezine each week is overwhelming for many busy salespeople.

Use the Ace of Sales "One, Two Punch," invented by Mike Brito and perfected by Jeff Blair, to reach all your customers and contacts weekly without sweating it! Here's how it works:

Week 1 - Send a Branded Email with a single article, tip, or story.

Week 2 - Send a full blown Ezine.

Week 3 - Send an Email Greeting with a product or service update.

Week 4 - Send a full blown Ezine.

Rinse, repeat, and reap the rewards!

Ding, ding...it's time to get in the ring. The Ace of Sales "One, Two Punch" is the right combo to knock out the competition and keep your customers in your corner for life.